Brilliant | Identity Kitchen

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Brilliant



We had the absolute pleasure of creating the brand identity for the Turks and Caicos studio Brilliant, by Tropical Imaging. We set out to create a look that was clean, creative, unique, expensive and “sexy”. The “B” was hand drawn and we designed a wave and bubble pattern that was both contemporary and portrayed that relaxed island feel. Creating the sub-division identities is when the fun really started. We noticed that turning that remarkable “B” on it’s side and up-side-down we could make Ws and hearts, perfect for their weddings and romance divisions. The baby “b” represented the kids and family division.

Cards were letterpressed on 400 lb heavy stock, with the wave pattern printed transparently, and the Brilliant in a fresh caribbean blue. Edges were hand painted in the same blue. Letterpressed notecards & gift certificates continued this elegant look. A portrait brochure completed it.

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