February 23rd, 2010 by Ellen
We started Identity Cafe to help small businesses and photographers market themselves in a professional way. Our marketing collections give you everything you need to brand yourself in a clean and modern way. They are fully and easily customizable. Change the colors or fonts or add your logo to match your website. It is a great way to start your business off on the right foot without breaking the bank.
Each set contains:
two-sided business card
letterhead
business envelope
folded note card
gift certificate
mailing label
sticker (to brand your packaging)
The first set we would like to feature is our Contemporary Branding Collection. This collection is bold and ultra modern, the perfect showcase for your photos or product line.
Templates can be printed through WHCC.com, jakprints.com, and/or your local printer. They can also be saved as pdf to be made available to your clients via email.
Files are layered Photoshop CS3 or newer and are instantly downloadable from an email sent immediately after checkout.
Photography by Justine Ungaro.
Tags: branding templates, design templates, Marketing templates, templates for photographers
Categories:
Identity Cafe
February 22nd, 2010 by Ellen
Hideous photo taken with my iphone which I believe had both flour and butter on the lens ;)
Categories: freshly baked brands
February 19th, 2010 by Ellen
Automation is great…sometimes. And sometimes it can really backfire. In a method to keep better track of our inquiries we set up an automatic feed into a folder, and when we tried to access the folder we could see lots of inquiries without any contact information. Needless to say, our grand automation scheme did not work. Oops. We have since fixed the problem, but we worry that we may have missed some of your requests for more information.
So…… if you have contacted us recently about information and not heard back, we are so very sorry. Please, please, please contact us again. Our clients are our business, and we do not take you for granted.
photo credit: Really Bad Inventions
Categories: the business
February 18th, 2010 by Ellen
We are thrilled to be included in the LogoLounge Master’s series. We received the book last week, and to be represented in a publication alongside of Louise Fili and Duffy + Partners (two design firms we worship) is an honor indeed. We had so much fun creating the identity for Johse Parker it is a pure bonus to be recognized for our efforts.
LogoLounge Master Library, Volume 1, is the beginning of a new series of books by the authors of LogoLounge, featuring the ultimate collection of logos by category. The first book will focus on logos featuring crests and initials. As with Rockport’s other books on logos, this series has the same inspirational draw, featuring over 3,000 logos. Constantly looking for fresh inspiration, designers can use this new series to take a more focused look at core logo applications.
Tags: award winning identity design, award winning logo design, Logo Lounge
Categories:
Uncategorized,
awards and accolades
February 11th, 2010 by Ellen
Because we have the pleasure of knowing Diana Adams and her daughter Justine Ungaro so well, we were particularly inspired when re-creating their brand. Diana Adams has been running an uber successful photography studio in Old Town Fairfax, and spent 15 years as one of DC’s top wedding photographers. In 2003, Diana’s daughter Justine joined the studio taking over wedding business with Jenni Green, allowing her mother to focus on her first love, portraits. The studio was a-changin’ and needed a fresh and more modern brand lift, to be inclusive of the new talent, but also needed to honor the outstanding business Diana’s gorgeous work had established.
This was some of the inspiration we received to help us understand what resonated with them. Notice, the rooms and fashion. You can start to feel their look starting to brew. The final brand felt very much like a magazine, including the layout of their site.
Words to describe their style, work and brand:
sophisticated
classic
fashionable
a little sassy
1960’s
subtle
friendly
boutique hotel
european
spunky
crisp
fun
We decided to keep the moon shape (for goddess Diana), as it had been a recognizable representation of her business for over 20 years. We then streamlined the type giving the moon more importance as it now replaced the O. We also created a separate Weddings and Portraits logo. Below is the before and after.
Their extensive custom portfolio blogsite was custom designed with their collective needs in mind. Author driven blogfeed with silhouettes taken from the inspired photo shoot by Nicole Wolf of Sota DZine. It includes separate sections for weddings and portraits and multiple galleries for each photographer. They also include a “People We Love” section, so their brides can experience their extensive wedding expertise when visiting the Studio Diana site. Visit Studio Diana here.
We are honored to be a part of their new brand. Beautiful digs for some gorgeous ladies. On a side note, since launching their new custom portfolio blogsite last month, they have booked twice as many weddings as the same time last year. And that is just the beginning.
Tags: brand design, brand design los angeles, branding for photographers, identity design, photography branding, studio diana
Categories:
Uncategorized,
freshly baked brands
