I had the absolute pleasure of working with Amy Lynden, and helping her develop her brand. Amy is a fantastic photographer with a successful portrait business in Northern California, that is about 1/2 families and children and 1/2 seniors. She wanted a brand identity that spoke to her seniors a bit more. She wanted something [...]
Archive for: March, 2009
March 9th, 2009 by Ellen
A client of mine was kind enough to forward this article from Seth Godin, author of some of my favorite marketing books, like The Purple Cow and All Marketers Are Liars. I’ve known this to be true for a long time, but it is nice to see that someone else shares my opinion.
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March 2nd, 2009 by Ellen
Here’s a quick one, but just to show the power of letterpress. Amanda Kraft came to me with her brand in place. She is a PA based wedding and portrait photographer who has been featured in The Knot and Style Me Pretty. She wanted business cards and notecards to drive home her very upscale and [...]